OKLAHOMA CITY, Okla. — November 12, 2026 — Kirby-Smith Machinery, Inc. (KSM), a leading distributor of heavy construction equipment and cranes serving Oklahoma, Texas, Kansas and Missouri, has announced the promotion of Colin Brown to Chief Digital & Technology Officer (CDTO). The newly established executive leadership position reflects the company's continued investment in technology, digital transformation and operational efficiency across its equipment sales, rental, parts and service operations.

In this role, Brown will oversee KSM's digital technology strategy, focusing on strengthening the company's digital infrastructure, leveraging emerging technologies and enhancing the customer and employee experience. Working closely with the company's executive leadership team, he will focus on aligning technology initiatives with business objectives, improving operational efficiency and supporting collaboration across departments and the company's network of full-service heavy equipment dealerships.

“I am extremely excited to be taking on such an impactful role with Kirby-Smith and to be doing it at a time in our industry when technology is moving faster than we could have ever anticipated,” said Brown. “The opportunity to help our teams maximize their efforts across sales, service, parts, marketing and HR through emerging technology is incredibly rewarding.”

Brown, who rejoined Kirby-Smith Machinery in 2022, has played an important role in the company's growth and sales operations in Oklahoma. His appointment to the newly created CDTO position represents an expansion of his leadership responsibilities, with a focus on advancing technology adoption and supporting the company's long-term business objectives. In his new role, Brown will report directly to Kirby-Smith Machinery's President & CEO.

About Kirby-Smith Machinery

Founded in 1983, Kirby-Smith Machinery, Inc. is a leading distributor of heavy construction equipment, cranes and industrial equipment, serving customers throughout Oklahoma, Texas, Kansas, Missouri and southern Illinois. Headquartered in Oklahoma City, Kirby-Smith represents leading equipment manufacturers, including Komatsu, Wirtgen Group, Takeuchi, Manitowoc, Grove and National Crane.

With 14 locations across Oklahoma, Texas, Kansas and Missouri, Kirby-Smith provides new and used equipment sales, rentals, parts and service to customers in the construction, road building, aggregate, quarry, utility and infrastructure industries. The company is committed to supporting its customers with reliable equipment solutions, experienced personnel and comprehensive product support.

For more information, visit www.kirby-smith.com.